Dreyfus To Present MVP Award After Supercoppa Final

Lega Serie A has announced the signing of a partnership agreement to sign a partnership agreement with Socios, an all-in-one, fan-driven and rewards platform for sports fans worldwide. With the agreement, Socios will become an Official Partner of Lega Serie A and also the Main Sponsorof the Supercoppa Frecciarossa and Coppa Italia Frecciarossa Football Finals.

This partnership will officially start with the moment Socios Chief Executive Officer Alexandre Dreyfus presents the MVP award following the conclusion Tomorrow's (January 12th) Supercoppa Final between Serie A rivals Inter Milan and Juventus at the San Siro Stadium.

The partnership will continue to expand Socios's vast involvement within Italian football. Socios has already signed agreements in the past with Inter Milan, Juventus, AC Milan, Napoli, FC Bologna, AS Roma and the Italian national team.

Beyond Italy, Socios's 100+ strong partner network includes the world's top football clubs FC Barcelona, Paris Saint-Germain, Atletico Madrid, Valencia, Manchester City and Arsenal. Apart from football, Socios's ever expanding sports network includes the UFC, F1 teams, 25 NBA franchises and the New England Patriots of the NFL, the New England Revolution of MLS 14 NHL franchises as well as top teams from cricket and esports.

"We are delighted to announce this collaboration with Socios which is a top brand in its sector that has been working to improve the excellence of sports for several years and is now. With this agreement Lega Serie A proves once again to be ready to take advantage of the opportunities presented through new market opportunities, oriented towards the future and innovation and always ready to meet the needs of fans around the world" stated Luigi De Siervo, CEO of Lega Serie A.

Alexandre Dreyfus, CEO of Chiliz and Socios, said: "In 2021 we grew our network by over 500% and welcomed over one million new users on our platform.

"We've got bigger aims for the next 12 months, so we're excited to start 2022 with this important announcement that further solidifies our commitment to Italian sporting industry.

"We are looking forward to working closely in partnership with Serie A, spreading the message of Socios and establishing our superfan community in Italy and all over the globe."

Over 1.3M users across 167 countries use the Socios app to connect with and be rewarded by the teams they cherish and support by way of Fan Tokens. These are virtual assets that are created using the  blockchain. They give their owners the ability to vote in polls in addition to VIP rewards, unique promotions, AR-enabled features games and contests.

For 2022, Socios's ambition is to introduce millions of new fans across the world to the advantages of Fan Tokens, with new innovations as well as rewards and features that are added every day. Socios is planning to include many more of the world's top sporting organizations to its existing list and launch high-profile global and national advertising campaigns, and grow its entertainment and sports ecosystem significantly in the coming months.

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